Your founder personality holds the key to your startup success—discover what sets you and your team apart from everyone else.
Take the founder personality test to better understand the traits and characteristics that highlight your strengths and are most likely to drive your entrepreneurial success.
Uncover your founder personality type to better understand the traits and characteristics that highlight your strengths and are most likely to drive your entrepreneurial success.
Explore the co-founder personality types most suited to complement your founder personality and whether your founding team has a personality composition with high(er) odds of success.
The founder personality quiz draws on findings from a groundbreaking study published in Nature that explores how founder personality traits influence startup success. In the research, a large-scale data sample of over 21,000 startups sourced from startup directory Crunchbase was assessed and cross-referenced with Big Five personality data inferred from founder Twitter profiles across 30 dimensions using a previously published methodology. What emerged from the research was a typology of six personalities.
These six personality types help explain why founders thrive in high-pressure environments and why teams with multiple founders are more likely to succeed. The study emphasizes that there’s no one-size-fits-all model for success. Instead, founders with different traits find success in different ways, depending on their unique strengths and approaches to problem-solving. This quiz is a theory-backed commercial output of the research, designed to help you discover your own personality type and to guide your entrepreneurial journey.
